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	<title>Comments on: Design starts with Proposition (ergo Usability)</title>
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	<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/</link>
	<description>pretty design pending</description>
	<pubDate>Sat, 06 Sep 2008 18:14:59 +0000</pubDate>
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		<title>By: Mario Valdan Bembo</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-75178</link>
		<dc:creator>Mario Valdan Bembo</dc:creator>
		<pubDate>Wed, 20 Feb 2008 20:17:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-75178</guid>
		<description>illuminating post ! thx friend</description>
		<content:encoded><![CDATA[<p>illuminating post ! thx friend</p>
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		<title>By: IxD &#187; Design starts with Proposition (ergo Usability)</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-17203</link>
		<dc:creator>IxD &#187; Design starts with Proposition (ergo Usability)</dc:creator>
		<pubDate>Thu, 10 May 2007 09:24:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-17203</guid>
		<description>[...] by Leisa Reichelt - View Article [...]</description>
		<content:encoded><![CDATA[<p>[...] by Leisa Reichelt - View Article [...]</p>
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		<title>By: Blaise Galinier</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-16612</link>
		<dc:creator>Blaise Galinier</dc:creator>
		<pubDate>Mon, 30 Apr 2007 14:36:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-16612</guid>
		<description>Great post, I couldn't agree more : without a solid idea/service to rely on, even the most dashing HCI is no more than an empty shell.

I've got a vocabulary question though : you seem to consider that the Proposition is a part a usability (opposed to "surface usability"). But isn't the word "usability" precisely supposed to leave aside the profound matters (the proposition) and focus on the surface (= the interface : buttons, labels,...) ?
Isn't there a better word like "usefulness" or "utility" to describe the fact that there is a real added value ?
It may be my French interfering, but I'd like to know what you guys think about it.

Keep on with the grat blog (just added it to my feed reader)</description>
		<content:encoded><![CDATA[<p>Great post, I couldn&#8217;t agree more : without a solid idea/service to rely on, even the most dashing HCI is no more than an empty shell.</p>
<p>I&#8217;ve got a vocabulary question though : you seem to consider that the Proposition is a part a usability (opposed to &#8220;surface usability&#8221;). But isn&#8217;t the word &#8220;usability&#8221; precisely supposed to leave aside the profound matters (the proposition) and focus on the surface (= the interface : buttons, labels,&#8230;) ?<br />
Isn&#8217;t there a better word like &#8220;usefulness&#8221; or &#8220;utility&#8221; to describe the fact that there is a real added value ?<br />
It may be my French interfering, but I&#8217;d like to know what you guys think about it.</p>
<p>Keep on with the grat blog (just added it to my feed reader)</p>
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		<title>By: Tori Breitling</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-16427</link>
		<dc:creator>Tori Breitling</dc:creator>
		<pubDate>Fri, 27 Apr 2007 17:07:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-16427</guid>
		<description>I'm really late to the conversation here, but I have to ask... how do we, exactly, validate the value of an offering, if people are bad at reporting their own behavior? If a customer says, when looking at a prototype, oh yes, this is something I would use, or love to have, do we take them at their word? How many thumbs up equal validation? If there are other resources where I can read about this issue, I'd love to know where. 

Great post, thanks.</description>
		<content:encoded><![CDATA[<p>I&#8217;m really late to the conversation here, but I have to ask&#8230; how do we, exactly, validate the value of an offering, if people are bad at reporting their own behavior? If a customer says, when looking at a prototype, oh yes, this is something I would use, or love to have, do we take them at their word? How many thumbs up equal validation? If there are other resources where I can read about this issue, I&#8217;d love to know where. </p>
<p>Great post, thanks.</p>
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		<title>By: Balkan Witch &#187; Blog Archive &#187; It ain&#8217;t just about usability</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-14754</link>
		<dc:creator>Balkan Witch &#187; Blog Archive &#187; It ain&#8217;t just about usability</dc:creator>
		<pubDate>Fri, 13 Apr 2007 15:45:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-14754</guid>
		<description>[...] Here is a post from Leisa at Disambiguity in which she illustrates very clearly the way I see things. Creating something that people will use is a little more involved than worrying about whether or not they can use it. Creating a compelling user experience starts much earlier than the positioning of buttons. [...]</description>
		<content:encoded><![CDATA[<p>[...] Here is a post from Leisa at Disambiguity in which she illustrates very clearly the way I see things. Creating something that people will use is a little more involved than worrying about whether or not they can use it. Creating a compelling user experience starts much earlier than the positioning of buttons. [...]</p>
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		<title>By: graphpaper.com - Interaction Design Style (My IA Summit 2007 Presentation)</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13953</link>
		<dc:creator>graphpaper.com - Interaction Design Style (My IA Summit 2007 Presentation)</dc:creator>
		<pubDate>Sun, 01 Apr 2007 06:43:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13953</guid>
		<description>[...] Leisa Reichelt on appearance vs. proposition (website) [...]</description>
		<content:encoded><![CDATA[<p>[...] Leisa Reichelt on appearance vs. proposition (website) [...]</p>
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		<title>By: Pat</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13766</link>
		<dc:creator>Pat</dc:creator>
		<pubDate>Wed, 28 Mar 2007 04:34:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13766</guid>
		<description>Very good point indeed, Leisa.
And it was something I had in the back of mind during the recent &lt;a href="http://barcamp.org/BarCampSydney" rel="nofollow"&gt;Sydney BarCamp&lt;/a&gt;. There was a clear theme of 'start-ups', with many people enthusiastically speaking about their big ideas.
This is great, but to be totally honest I would say many of them hadn't really thought their ideas through. They hadn't tested their proposition beyond their own atypical POV (ie geekhood).
Don't get me wrong, it's not the fact that they were geeks (I am one too) but the intended audience for most of these start-ups was not predominantly geeky.</description>
		<content:encoded><![CDATA[<p>Very good point indeed, Leisa.<br />
And it was something I had in the back of mind during the recent <a href="http://barcamp.org/BarCampSydney" rel="nofollow">Sydney BarCamp</a>. There was a clear theme of &#8217;start-ups&#8217;, with many people enthusiastically speaking about their big ideas.<br />
This is great, but to be totally honest I would say many of them hadn&#8217;t really thought their ideas through. They hadn&#8217;t tested their proposition beyond their own atypical POV (ie geekhood).<br />
Don&#8217;t get me wrong, it&#8217;s not the fact that they were geeks (I am one too) but the intended audience for most of these start-ups was not predominantly geeky.</p>
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		<title>By: Peter Bagnal</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13724</link>
		<dc:creator>Peter Bagnal</dc:creator>
		<pubDate>Tue, 27 Mar 2007 09:05:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13724</guid>
		<description>I tend to talk to clients about the best they can expect unless they think about the proposition is a "brilliant solution to a non-existant problem". That generally gets people to sit up and take notice.</description>
		<content:encoded><![CDATA[<p>I tend to talk to clients about the best they can expect unless they think about the proposition is a &#8220;brilliant solution to a non-existant problem&#8221;. That generally gets people to sit up and take notice.</p>
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		<title>By: ivanka</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13639</link>
		<dc:creator>ivanka</dc:creator>
		<pubDate>Sun, 25 Mar 2007 22:42:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13639</guid>
		<description>I was wondering how many of my customers I could use the 'polishing a turd' metaphor with. So tempted, so often!

I witnessed one of my clients say the following to his team recently: "Last time we built what we thought and look what we ended up with - let's check with the customers this time!"

Hurrah!</description>
		<content:encoded><![CDATA[<p>I was wondering how many of my customers I could use the &#8216;polishing a turd&#8217; metaphor with. So tempted, so often!</p>
<p>I witnessed one of my clients say the following to his team recently: &#8220;Last time we built what we thought and look what we ended up with - let&#8217;s check with the customers this time!&#8221;</p>
<p>Hurrah!</p>
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		<title>By: Terrence Wood</title>
		<link>http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13499</link>
		<dc:creator>Terrence Wood</dc:creator>
		<pubDate>Fri, 23 Mar 2007 21:51:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.disambiguity.com/design-starts-with-proposition-ergo-usability/#comment-13499</guid>
		<description>I can't take credit for epicenter design - that comes from 37signals.

http://www.37signals.com/svn/archives/000737.php</description>
		<content:encoded><![CDATA[<p>I can&#8217;t take credit for epicenter design - that comes from 37signals.</p>
<p><a href="http://www.37signals.com/svn/archives/000737.php" rel="nofollow">http://www.37signals.com/svn/archives/000737.php</a></p>
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